Terrapinn is an Australian based multi-national events company producing some 300 events across 30 countries annually with a network of offices in London, New York, Singapore, Sydney, Dubai and Johannesburg.

Its business model is built around on-going rapid ideation and implementation of new events and conferences. It has a team of producer/researchers and event designers charged with identifying trends in a specific industry or domain in order to create business conferences reporting to Office Managing Directors who have part ownership and profit responsibilities.

Terrapin wished to determine how and in what way it could improve creative capabilities globally and to develop its ideation capacity specifically in each location.

It chose to work with the Management Innovation Index to do that.

The Process

The MIX Survey was completed in all 14 global offices at Managing Director and their immediate reports level.

The Results

Executive Summary

Terrapin showed strengths in the following areas:

Idea generation
Creativity training
Management openness to hear ideas

Terrapin showed opportunities in the following areas:

Collaboration that facilitates sharing of information across the organisation
Thought leadership and exchanging information associated with thought leadership
Goal setting for innovation

A Brief Snapshot of the MIX Recommendations

......would benefit from the development of a more formal Communities of Practice model offering small budgets to those who participate in the Communities of Practice programmes. ...

.....organisational culture and environment would benefit from the development of Thought Leadership Forums and programmes to enable a culture of leading from the future to emerge...

...would benefit from the introduction of an on-line social networking platform that would facilitate unfettered information flow across the global operation.

The Client

The MIX is a wonderful upfront needs analysis enabling an organization to develop a deep level of understanding about its construct; revealing what is glaringly obvious that has to be done to enable it to become truly innovative..….

Bernard DeSmidt, Global HR Director, Terrapinn